About
Muji products came into being in the early 1980’s as a result of a new mood, calling for a return to simplicity in daily life. Their aim was – and still is – to provide customers all over the world with the fundamental things they need to live a busy, modern,…
Muji products came into being in the early 1980’s as a result of a new mood, calling for a return to simplicity in daily life. Their aim was – and still is – to provide customers all over the world with the fundamental things they need to live a busy, modern, urban lifestyle. These things must be made from good, sound materials, with no unnecessary frills or fancies and must sell at a reasonable price. Muji’s clothes must feel good on, stationery must be practical and household goods must be easy to use. This may seem elementary but it has always been a primary goal to ensure that Muji customers should never pay for what they can’t use – i.e. added extras and fancy packaging. So, at Muji you’ll find no excessive prices, just simple, sound products you can afford.
